Trader Joe’s Rants & Raves (mostly raves, a few rants)

JAN 4 2023

UPDATE – Finally some good news! After being M.I.A for a LONG time, and believed to have been discontinued, take a look at what I saw reappear in the butter section at my TJ’s (NYC). The beloved FRENCH CULTURED BUTTER came back.

This terrific French butter from Brittany, France has been Missing In Action for something like 2 years or more. In fact I think I remember a few years ago they put up a sign announcing in would be discontinued (when she saw that my neighbor bought 8 and froze them).

Do we care that the sign calls it “EURO STYLE CULTURED BUTTER” for some reason? Is that an E.U. thing? Or that they aren’t hand painting a sign like they would normally do? Does that mean its temporary.

In any case the label looks like it used to, and says “Produced in Brittany, France”. Fingers crossed, they’ve nailed the supply problem and this thought to be discontinued item item is making a permanent comeback. We will see. It went up in price of course and costs $4.69 (last time I got it was 3.69?) But that was 2 years ago? The Kerrygold Irish butter seems to cost $4.49 now so this is not much more than that one.

Just in case you’ve never tried it, the French Cultured Butter is really top notch. Many readers were shaken when we saw it was discontinued 2 years ago. I’ve been getting the Irish Kerrygold butter basically since the French butter vanished a few years back. I like it very too. It costs a bit less (but not much anymore; maybe only a quarter!!).

For us, having options for a few premium imported butter is nice. I still miss the NZ butter they used to carry back when TJ’s actually had 3 kinds of imported butter from France, Ireland and New Zealand!