Trader Joe’s 16th ANNUAL CUSTOMER CHOICE AWARD WINNERS


Trader Joe’s announced the winners of their 16th annual customer choice awards (2024).

Which, out of all the products TJ’s has, do you think customers awarded as the overall top dog pick? Interestingly enough it’s the same one which has been voted first by customers for the 4th Year In A Row as overall favorite ! Drum roll, please, and the winner is….

CHILI & LIME FLAVORED ROLLED CORN TORTILLA CHIPS

(click for our review)

TJ’s really good snack their Chili & Lime Flavor Rolled Corn Tortilla Chips, were once again voted as as overall favorite. These have been picked 4 years running!

Some time ago I reviewed these and loved them. I gave these delicious, possibly addictive, snacks a big thumbs up. So I am not shocked that these remain to be so popular and got the top Customer’s Choice spot again as these are super.

Though they may not be to everyone’s taste as these pack a punch of pretty intense flavor plus a good leave of heat (like Takis) I find them Spicy Delicious. However my wife for example is someone who doesn’t go for these at all. Even though she likes fairly spicy in general, she doesn’t like these chips. She finds the flavors too strong and too intense, whereas I find them irresistible, and frankly addictive, to the point where once I start eating them at times I have to remeber to stop myself lest I eat the whole bag!

Having said that I do actually sometimes like to counter balance the intense flavor of these chips by pairing them with something which will counter balance them. Knock down the heat a bit. As I mentioned in my review sometimes I actually like to eat these with cottage cheese. I find that a great combination as cottage cheese, something a bit bland, will balance out the flavor. Or sometimes I will enjoy these with some dip which is not too intensely flavored.

OK so the Rolled Tortilla Chips were the #1 Customer Pick. What were the Runners Up in that catagory? Here are the second through fifth place choices, just to give you some ideas of what Trader Joe’s products seem to be most popular with customers:

RUNNERS-UP
2. Steamed Pork & Ginger Soup Dumplings
3. Butternut Squash Mac & Cheese (Limited)
4. Kimbap
5. Vegetable Fried Rice

And what about the number one NEW product?

CASHEL BLUE CHEESE POTATO CHIPS (limited)

RUNNERS-UP
2. French Onion Popcorn (Limited)
3. Garlic Gondolas
4. Strawberry Hold the Cone!
5. Crispy Potato & Poblano Pepper Tacos

FAVORITE BEVERAGE? SPICED APPLE CIDER (yum)

Check out all the winners here:

https://www.traderjoes.com/home/discover/stories/16th-annual-customer-choice-winners

2 Comments (+add yours?)

  1. Connie Sutherland's avatar Connie Sutherland
    Feb 27, 2025 @ 19:44:00

    Good (and useful) review! Thanks.

    On Thu, Feb 27, 2025 at 2:45 PM Trader Joe’s Rants & Raves (mostly raves, a

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  2. Chris Brandvold's avatar Chris Brandvold
    Feb 27, 2025 @ 23:48:38

    please bring back soy ice creams!

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