Trader Joe’s Rants & Raves (mostly raves, a few rants)

“Trader Joe’s Organic Cane Sugar contains only one ingredient: pure, natural, organic evaporated cane juice…”

…Grown in plantations in Paraguay, the sugar cane is cut by hand…. and delivered to a facility where the cane juice is extracted and evaporated into pure sugar crystals. The evaporation process produces perfect sugar crystals, rich in flavor and molasses.”

EXACTLY. Keep It Natural! The less you do (process) to food products, generally the better it is. For this sugar, the result is a high quality sugar with sugar crystals that have a distinct flavor and slight crunch to the tooth (crystals of this sugar are bigger than refined white “regular” Domino sugar). Its very similar to some sugar I usually look for in Hispanic grocery stores called AZUCAR MORENO (Blond Sugar) which is a “special” sugar that I find especially delicious in coffee. Its kind of hard for me to find Azucar Moreno consistently and this TJ product is almost an exact match for just a tiny bit more per bag, so its a good find for me.

What does this taste like? Very good. It has a very subtle taste of brown sugar but it’s lighter in flavor and color than say “light brown sugar” – which is actually regular refined “white sugar” that has had molasses added back to it. It is molasses, a by product of sugar refinery that has the taste we think of as “brown sugar”.

TJ’s ORGANIC SUGAR has more flavor than regular (white) sugar, but its not as “strong” as brown sugar. It will add just a bit more flavor but not overpower the ingredient it is added to. I think this is especially excellent in coffee, and I also like it sprinkled on plain yogurt, or oatmeal. On yogurt, I like the way it crunches a little bit when you bite it, it doesnt melt immediately, as the grains are bigger than regular white sugar.

A 2 lb. bag of ORGANIC SUGAR costs $3.49, ($1.75/lb) So compared to regular white sugar like Domino I would not call this cheap (Domino or other regular sugar usually costs about 50-60 cents a pound…?) So I personally don’t use this to replace all the regular sugar I use. I still use regular sugar in some things, but I use this stuff in my coffee for example, on my yogurt in the morning, my tea… on cinnamon toast….really whenever I want to taste a premium sugar. So you can use this perhaps as an “affordable luxury” where a little bit kind of goes a long way.

PS – Trader Joe’s does sells molasses, the leftover product that is what is normally extracted in the sugar making process. It has a very strong flavor, and is frequently used in baking. A little molasses also goes a long way. It’s delicious, especially used in baking. They also carry TURBINADO sugar. A bit darker than this one (has more molasses in it) and that is also really excellent!

UPDATE: When I bought this recently the back of the bag no longer says its “Grown on sugar farms in Paraguay”. It says something more generic. the bag had “PRODUCT OF ARGENTINA” electronically printed on it. This sugar compared to my last bag was noticeably a lighter shade in color than the previous bag I had. So it’s a bit different now.