Trader Joe’s Kimchi Fried Rice


 

TJ’s Kimchi Fried Rice

Disclaimer: I only tried this at the Sample Station. In fact I confess the Sample Station is the locus where I usually gravitate to almost immediately after I enter Trader Joe’s. I check out if they have something interesting to taste that day, and of course to grab myself a little cup of free coffee. Don’t you? Truly the Coffee Station is one of the best things about Trader Joe’s, isn’t it? Every supermarket should copy them; going shopping would be much more fun.


Kimchi Fried Rice is a fairly new item and TJ’s seemed to be promoting it quite a bit. Recently it was the product “on sample” 2 or 3 times that I had been to TJ’s of late. What I found funny was they had a sign next to the samples: Its said something like, “Warning: Spicy! Try at your own risk! If you can’t take spicy food, be careful!” Then I tasted it and my first thought was “Huh? This is spicy?”. Seriously to me it was about as spicy as baby food (I can take the heat). I started discussing this disconnect of the “WARNING” sign with the TJ employee who was in charge of the Sample Station at the time. He was of the same opinion – the Kimchi Fried Rice is not spicy at all! He cracked me up when he told me however how many people actually complained “Jeez this is so spicy” after they tasted the Kimchi Fried Rice on sample. So many that they put up the “warning, spicy” sign!

So here is what I thought after tasting the Kimchi Fried Rice. My wife is Korean-Japanese. So I knows me some Kimchi Fried Rice (the authentic Korean kind). I adore it. I can even cook a decent version myself. So if I compare that taste to this stuff, I just have to say this is a pretty bland, insipid version. The two times I tried it was soft and fairly mushy, plus it had barely any kimchi taste; To me, its flavor profile was just weak, which I attribute to an industrial production of such a “homey” dish. For one, truly Kimchi Fried Rice needs real garlic flavor, as well as Kimchi. This barely even had any garlic nor Kimchi flavor for me. The real thing is a fantastic dish, and this? Frankly to my tastes perhaps it would be suitable for babies (ok maybe Korean babies). Now having said that – Trader Joe’s does have a decent “ethnic” fried rice. TJ’s JAPANESE FRIED RICE is actually pretty good. In my years,  I’ve eaten tons of both Kimchi fried rice and Japanese fried rice and know what these should taste like, and I can cook decent versions of both.

So, sorry Trader Joe’s but in my opinion your KIMCHI FRIED RICE is a big miss!

If you try it, also try the JAPANESE FRIED RICE next time and see which you prefer. Pretty much same as TJ’s another new “Korean” addition, Trader Joe’s Kimchi, which I found such a poor product I actually “returned” it! Perhaps those who don’t live in a city where you can buy real kimchi sold at a Korean market, might think “so this is kimchi, tasty”.  Actually if you had real Kimchi you would know this stuff is not even close to being as tasty as a real Korean-made kimchi – for example this brand (Tobagi) of Napa cabbage kimchi I get at H-MART supermarket on 32nd Street (Manhattan’s Korea Town). If you A/B taste tested this prepared kimchi vs. the Trader Joe’s version? It would be almost a joke, its just no comparison! Anyone who’s been to a Korean restaurant will know the real taste of kimchi. At $1.99 (10 oz) you can try TJ’s version and see for yourself. Let me know what you think.

RANT

Kimchi bokkeumbap, kimchi fried rice in Korean...

Kimchi bokkeumbap, kimchi fried rice in Korean cuisine (Photo credit: Wikipedia)

TJ’s Refried Black Beans “With Jalapeños”


“High in Fiber and a Good Source of Iron”

Says so right on the front label and all true. This is a very healthy thing for you to eat. And since a can costs just 99 cents, it’s very economical too. Now if you are not familiar with “Refried Beans” there are a few things you should know. One is in Spanish “frijoles refritos” is slightly misleading in that while it literally can be interpreted as “re-fried beans” they are not “fried” twice, they are “cooked twice”, first the beans are boiled, then they are mashed/fried with some kind of fat. Authentic Mexican FRIJOLES REFRITO are either pinto, black, or other beans that have been cooked till very tender, and then mashed till they are a smooth paste. The mixture is cooked with onions and garlic and spices in some oil or fat (traditionally manteca (lard) is used but more ‘modern, healthy’ versions may use olive oil). Manteca does give the beans the best flavor though!  Cooked until a thick paste, Refritos generally is eaten with corn tortillas in one form or another, or simply put on the plate as a side. Of course the famous combination of Corn and Beans eaten together create a complex protein that is equal to meat protein, and are eaten in many places all over the world to sustain a population. In Mexico this is very true. This classic combination is both a high quality protein at a relatively low cost compared to meat/chicken/etc, and is a staple eaten daily by MILLIONS of people around the world.

However Trader Joe’s Refried Black Beans are a much simplified version of this classic bean dish. The ingredients list says simply : Black beans, water, sea salt, spice, jalapeños. So actually since there is no fat of any kind listed, in truth these are not really “refritos” at all! You could eat them this way just out of the can, but I find them just so-so that way, I think of them as a time-saver over making my own beans (soaking overnight, etc) and mashing them. Tasting these you may say as I did, “what where’s the jalapeño’s?” Are there really Jalapeño peppers are in this?? They seem non-existant taste wise so I assume the amount is miniscule.

When you open up up the can, be aware this beans don’t look too appetizing till prepared (frankly one could say it looks like dog food) but it will look fine after you heat them up and hopefully gussy them up as I suggest .

Anyway think of this can as a starting point to something. If you invest a mere 5 minutes to improve these* to make them tastier and more authentic, you will be rewarded with something twice as good as the way they taste right out of the can, I promise you. Here’s what I suggest you do with these mashed black beans – Smash or chop up a fat clove of garlic and toss it in a non-stick pan, over medium heat with a nice slug of good Olive Oil (I used TJ’s Spanish EVOO). Add the bean paste from the can (carefully! it may spit in the hot oil)  Perhaps add some diced fresh or pickled jalapeños or other chile peppers ‘to taste’. A great thing to add would be one small can of TJ’s Roasted Green Chiles, chopped up. A little diced onion sauteed for 5 minutes in the oil before the beans go in couldn’t hurt and will add much flavor to your Frijoles Refritos. Now add some spices: oregano, cumin if you like it, a dash of red pepper flakes plus a good sprinkling of black pepper. Taste for salt. Cook the the beans, pushing down with a wooden spoon, mixing into the oil and every now and then stirring and making sure they don’t burn as they cook. Use a low flame. Cook the mixture for about 5-10 minutes until the paste softens up, moves freely (If too thick, add a tiny pinch of water) until the Frijoles look smooth and smell wonderful. If you like spicy, a few splashes of your favorite hot sauce would go well added now. There….much improved over just opening this can.

Are you so Lazy that reading the above makes you say all that sounds like way too much work? Wow you are a lazy bum! OK then if you do nothing else, at a minimum when you heat the beans up just add some olive oil and lots of black pepper and some hot sauce to the pan.

Eat your Frijoles Refritos with tortillas, tostadas…. Use as fillings in burritos. Add salsa, cheese, tomato, greens. Refritos are also great served as a side with a sprinkle of cheese, maybe some mexican style rice, and possibly some Trader Joe’s Soy Chorizo.

If you’ve never had these before, try them, or their cousin Trader Joe’s Pinto Refried Beans with Salsa.  Those are also quite good. They are very tasty when jazzed up a little, so filling, healthy and economical it’s not even funny. Your heart and cholesterol will thank you, especially since you made them with olive oil and not lard (thought authentic manteca does taste best, sorry!)  For a dollar you can easily always keep a few cans of these in the pantry.

RAVE.

VEGAN FRIENDLY

 

 

TJ’s FRENCH GREEN BEANS (Haricots Verts)


UPDATE! SUMMER 2019 – out of stock all year, this product has finally is back in stores !

 (Updated, Nov 2019) This product is in stores!

RAVE

These can easily be on any Trader Joe’s Top 10 List.

Easily best “first try” of a TJ product in a while, I was quite impressed with the quality of these frozen green beans. These are are extremely high quality French Haricots Verts (“green beans”). They are “IMPORTED FROM FRANCE”. These Haricot Verts are the real McCoy and a super bargain. 

French “Haricot Verts” are better and higher quality bean than our usual standard green beans. Haricots Verts are a skinnier French green bean variety, thinner and more tender than our regular US green beans.. These are the expensive-ass skinny green beans you get next to that $35 entree you ordered when you go to an expensive restaurant. When I see fresh HARICOTS VERTS, imported from France, at a top green grocer like Fairway for example, which does carry them, they are always quite expensive, something like $8-10 per lb? As opposed to $2/lb for our “normal” fresh green beans. I always think ‘who can afford to buy these 12 bucks a pound green beans?! They must have money to burn.’ Well now thanks to Trader Joe’s great buying skills, all of us non-Rockefeller normal folks can afford to buy these wonderful French green beans, just they’ve come flash frozen.

TJ’s sells a package of the frozen HARICOT VERTS in a 24 oz bag. (1.5 lbs) for $1.99! Do the math, thats comes out to about $1.50/lb so thats about the same price or LESS, than I might buy regular fresh green beans (a price check followup in April 2012 show this is still the same price!) 

These are those same wonderful thin, french haricots verts, all prepped and ready to use, which have been flash frozen. Dark, nice green color. Blanched for a few seconds prior to being flash frozen. Certainly easy to use: they are all prepped (tip and tailed) which you would spend time doing with fresh beans. This is a big time saver as prepping beans is the one thing I don’t like about when I buy fresh green beans, they take a bit of work to tip and tail a pound of beans. These come trimmed and cut into bite size lengths, ready to use. Handy. To cook, throw them in boiling salted water.

Or you can also just toss the beans into a hot sauté pan with some butter and oil (and garlic?) Cook either way for only 1-2 mins till just tender. Don’t overcook these! You can easily ruin them. With a bit of minced garlic and butter you have a nice French side dish of haricots verts, ready in minutes. Salads? Yes! I threw them into a salad after boiling them for about 45-60 seconds, dumping them in a colander and running cold water to cool them, and they were really good tossed with some good Virgin Olive Oil and White Balsamic vinegar…Delicious. Toss in some diced hard boiled eggs, and parsley, and you have a nice “salade composé”. I also use these a lot by just adding them to any dish I’m making, generally breaking them in half first as I add them to stews, soups, etc…..

haricots verts cocoCategory:Green beans

haricots verts cocoCategory:Green beans (Photo credit: Wikipedia)

To sell at this price, I can only imagine these are one of those items TJ’s makes a huge deal with the farmer or vendors. TJ’s purchases in such huge quantities directly from the vendor and they say pays in cash for the next crop and thats how TJ’s makes deals so they can sell products at such bargains (case in point is Olive Oil, right? They buy HUGE massive quantities from vendors all over the world)

Anyway TJ’s FRENCH GREEN BEANS (Haricots Verts) are my new favorite vegetable, and are now on my “always these have on hand” Trader Joe’s List. I now always buy a package to have in my freezer at all times. Right next to TJ’s Frozen Peas and Frozen Edamame, also all staples in my house.  These are very versatile things to have on hand at all times. Try them, you won’t be sorry.

RECIPEHaricots Verts With Warm Bacon Vinaigrette

(If you make this remember the recipe assumes using fresh haricots verts so adjust the cooking time down)

Have you tried this product?  Let me know what you think in the comments section!

NOTE: THIS WAS M.I.A FOR SOME TIME AS NOTED BY MANY READERS. I INQUIRED ABOUT IT WITH THE CAPTAIN AT MY LOCAL TJ (NYC) WHO TOLD ME THE PRODUCT WAS NOT DISCONTINUED, THEY RAN OUT OF IT, AND HADNT BEEN AVAILABLE FROM THE SUPPLIER. HE TOLD ME THEY WERE WAITING FOR THE NEXT HARVEST AND SHIPMENT TO COME IT. IT SHOULD AGAIN BE AVAILABLE IN JUNE (2019) – As of July 2019, I still don’t see it

AUGUST 2019 – I think I found it again finally!!  Package looks different (white bag instead of clear) and instead of “Trader Joe’s” label says “DU JARDIN” but seems to be the Haricot Verts “extra fine green beans” “Product of France”…. so this must be it?…Except now bag is 16 oz instead of 24 oz and its $1.99. So price went up. Of course.

UPDATE2 (SEPT 2019) This product (original package) is back in the stores!

Good Rant! And some Trader Joe’s vs. Fairway stuff


Speaking of “Trader Joe’s Rants” I happened to come across a very good rant on a blog by Leland in BK. I hope he won’t mind me linking to it and sending a few visitors over. He wrote it in 2006 but I think its just as valid now; See what you think. I think Leland made some interesting points about TJ’s produce.

PRODUCE: Ah ha. One thing I  always thought was that, compared to other aspects of the food it sells, Trader Joe’s fruits and vegs are not at the same level, generally speaking. For example compare the produce at TJ’s to lets say in my area, Fairway. Ask anyone in NYC and they will tell you Fairway’s produce is great. If you take a look at some of these videos on their site can you get some idea of what we are talking about. This stuff is FRESH, top-notch produce (cheap, no). Is Trader Joe’s produce up to this level? I can only judge the ones I have seen in Manhattan, which for all I know may not be indicative of all Trader Joe’s. Again, generally, I don’t think of their produce at the level of a Fairway. Perhaps Califorian TJ’s being closer to the produce may have better and more variety of produce? There is some produce I buy regularly at TJ’s. For one, their bags of organic carrots? They are the same price as Fairway’s non-organic carrots, 89 cents. That’s amazing. But I saw some corn today at TJ’s that I could not believe someone kept on the shelf. There were three ears of corn so old the husk was dried out like paper. It was garbage. I wish I had a camera to document that! Someone should commit hara-kiri in their produce section for that offense.

Fairway vs. TJ: Fairway, which has been here forever, is located 3 blocks away from the Trader Joe’s on 72nd St. and Broadway which opened up late 2010. So in the Upper West Side food vendor scene it was quite a big thing to have a potential competitor like Trader Joe’s open up a few blocks away! I’m not kidding, this made a for a ton of news in the blogoshpere:

http://www.foodandthings.com/2008/11/550/

http://www.crainsnewyork.com/article/20101029/SMALLBIZ/101029834

http://www.dnainfo.com/20101007/upper-west-side/trader-joes-wins-price-war-against-fairway-whole-foods

http://ny.racked.com/archives/2010/09/20/fairways_worst_nightmare_is_here_trader_joes_uws_is_open.php

http://www.yelp.com/topic/new-york-what-do-you-buy-at-trader-joes-and-fairway

I still shop at Fairway for many things. However I now also go to Trader Joe’s for many other things. If you are looking for very good olive oil at an AMAZING price, I give TJ’s the nod hands down. If you are looking for a “super Tuscan” olive oil of the kind that sells for $30 a half/litre Fairway has it. Me, I can’t afford that stuff and I love to use olive oil, liberally so personally for everyday use, I have become a HUGE FAN of TJ’s Olive Oil. I am bowled over by their olive oils value and what you get for your money compared to others. I especially like their Spanish Olive Oil. It sells for $5.99 a litre, and I say at that price, no one can come close: superb value for your buck. Is it the same as the $30 stuff Fairway might have? Perhaps not – however its not junk, it is a very decent olive oil. I have seen much crap oil, typically “pomace”, for the same price TJ’s sells Extra Virgin Olive Oils for. Oh, and TJ does sell “really good” olive oil (“Sicialian”, “Kalamata”…) I just haven’t tried these oils yet, but I have a feeling they must be good to warrant them making them “premium” prices vs. the “normal” stuff they sell.

I am going to guess that Trader Joe’s must have great sources of producers of olive oil and major financial clout; They must be able to make huge deals to purchase massive quantities of oil to be able to sell stuff this good for $6. As they say “we pay cash” and buy alot. Olive Oil I think is a key Trader Joe’s item. I think its the ONE item than almost instantly makes people into a “Trader Joe’s customer”. If you buy a bottle of TJ’s Olive Oil, you will have you will be returning. Its usually the first thing anyone going to Trader Joe’s notices and will tell you about. “Wow. They sell extra virgin for $6 bucks!” I’m pretty sure I’ll do a future post just about Olive Oil. Its a good topic.

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